Yes, there are plenty of challenging periods to pick from. When months went by without payment of bills. When all the utilities were disconnected. For a few years, Jayson Tatum and his mother Brandy Cole shared a bed. They briefly lacked any furnishings at all.
But those were merely specifics, the kinds of difficulties and hardships you would anticipate having as the sole child of a single mother who had you at the age of 19. Cole kept her kid somewhat out of it. She was adamant that she would succeed and he would take lessons from it, regardless of what the statistics about teenage parents indicated. She therefore spared him from thinking about the daily difficulties at those times.
Her constant mission was to demonstrate to him that they were headed toward a happy life.
But Tatum’s protection from reality vanished one day when he was in the fifth grade.
Cole wаnted a life for the two of them, so she had left her own mother’s home when Tatum was six months old. She purchased a little 900 square foot, two-bedroom home in University City, St. Louis. Most significantly, there was a roof over their heads, a chain-link fence, and a backyard the size of a postage stamp.
On that day, the house had one more feature.
Tatum noticed a pink piece of paper tacked to the front door when Cole brought up her son from school. Notification of foreclosure.
Remembering, “And she started crying,” Tatum says. Nothing came to me. I just felt helpless. Helping was all I wаnted to do. But I was just 11 years old.”
Tatum’s mother went inside the home, feeling she’d failed her son. For an hour, maybe two, the mother and her son swam in their sorrows.
It was the low point. Tatum, now a top prоspect in the NBA draft after a dynamic freshman season at Duke, remembers it well. But not just because of the feeling of hitting rock bottom. Also because of what happened next.
Cole dried her eyes and looked at her son.
“All right,” she told him. “I’ll figure something out. I always do.”
When Tatum was in first grade, a teacher asked him what he wаnted to be when he grew up.
The answer was easy. An NBA player, of course. The teacher guffawed. Pick a realistic profession, she told Tatum. Change your dreams.
“I was livid,” Cole says. “I went into the school the next day and talked to the teacher, and it wasn’t, like, a two-way conversation. I said, ‘Mа’am, with all due respect, if you ask him a question and he answers, I don’t think it’s appropriate to tell him that’s something he can’t achieve when I’m at home telling him anything he can dream is possible.'”
But their two-bedroom household wasn’t about dreaming; it was about doing.
Tatum’s mother was a couple of months away from going to college when she found out she was pregnant. Drop out? No. The single mom gave birth during spring break and was back in class the next week. Then she just brought her toddler to class with her. He kept coming to classes with his mom: undergrad, law school, business school. She’d be studying for law school with her son lying across the foot of her bed. He’d flip through her property law books. “Mom, I don’t want to ever read these kind of books,” he would sаy. “I want to play basketball.” “Well, you better work really hard,” she would tell him.
So he did. Every morning, he’d pop his head into his mom’s room at 5:30 a.m.: “I’m gone, Mom. I love you.” Then off to the gym, a 90-minute workout before class.
He just worked and worked and worked and worked. — Frank Bennett, Jayson Tatum’s high school coach
“I get to school about 6:30 every day, and he was here at 5:45, 6 o’clock at the latest, getting his work in,” says Frank Bennett, who coached Tatum at Chaminade Prep in St. Louis. “What’s impressive is he did it every…single…day! I remember the only day he took off. It was the day after we won state. That was his only day off.
“That is just him. He just worked and worked and worked and worked.”
Tatum’s dad remembers the mome𝚗t he realized his son was a special talent. Tatum was in fifth grade and playing in a league with grown me𝚗—and he averaged 25 points per game. “The older guys were like, ‘Hold on, how old’s this kid?'” Justin Tatum laughs.
Courtesy of Brandy Cole
Tatum’s mom raised him, but Dad was always around. He called Tatum every day. Tatum would toddle around his dad’s locker room at Saint Louis University, listening to pregame speeches with his eyes wide. When Justin was playing professionally in the Netherlands, Mom took Tatum overseas to visit his dad. By the time Justin’s international basketball career was over, he came back to St. Louis and was one of Tatum’s primary coaches.
Since they are close in age, it was almost as much a friendship as a father-son dynamic. Justin taught his son the rappers of his generation like Jay Z, Tupac and Biggie; Tatum taught his dad which sneakers were cool these days. Once Tatum was in high school, he’d lend shoes to his dad. Tatum’s feet were one size bigger, but his dad would just wear an extra pair of socks.
But ask Tatum where his confident and mаture demeanor comes from, and he’ll tell you he owes it all to his mom. At home, his mother drilled him. Tatum would be playing NBA2K in his room, and his mother would pop in and tell him to pause the game. Then she’d shove a hairbrush in his face. Mom, taking a break from her career as a lawyer dealing with policy and compliance, was the interviewer, and Jayson was the star player. She’d grill him about the video game like she was Craig Sager. “Who’s going to ask me these questions, mа?” Jayson would sаy. Her reply: “ESPN—when you’re one of the best players in the country.”
Soon he would be, a silky-smooth wing, consensus top-five recruit and the centerpiece of what recruiting experts called Coach K’s best-ever recruiting class.
NBA teams obsessively measure everything they can before taking the plunge and drafting a prоspect. Height, height in shoes, weight, wingspan, standing reach, body fаt percentage, hand length, hand width, standing vertical leap, max vertical leap, lane agility time, shuttle run, three-quarter court sprint…
But NBA scouts will tell you the most important judgments come not from the gym but from the exhaustive interviews with coaches and front-office executives, where they measure what’s between the ears. Just ask teams that drafted guys like Draymond Green and Malcolm Brogdon, Steph Curry and Gordon Hayward: Character and personality matter.
Tatum’s measurables speak for themselves. One year ago, at the Hoop Summit in Portland, he was a bit over 6’8″ with a wingspan of nearly seven feet. He’s put muscle onto his lean frame since then, and in his 29 games at Duke he proved that he can be always consistent and frequently spectacular, averaging 16.8 points and 7.3 rebounds. His shooting stats were promising for a freshman wing: 34.2 percent from three, 84.9 percent from the free-throw line.
Mar 17, 2017; Greenville, SC, USA; Duke Blue Devils forward Jayson Tatum (0) shoots the ball against Troy Trojans forward Alex Hicks (30) during the second half in the first round of the 2017 NCAA Tournament at Bon Secours Wellness Arena. Mandatory Credit
Jeremy Brevard-USA TODAY Sports
But it’s in the intangible, between-the-ears part—the brain honed from 19 years of working toward this moment—where Tatum may shine most of all.
ESPN analyst Jay Bilas remembers seeing Tatum right before Duke’s preseason pro day in October. (The pro day was when Tatum sprained his foot, an ιnjury that knocked him out for more than a month.) Tatum joined in a pickup game with a bunch of Duke’s former NBA players. Bilas saw a young player who was dominant: confident, intelligent, opening the eyes of these NBA veterans.
“Skill-wise he’s ridiculous—I think he’s the most talented player in the country,” Bilas says. “He’s built for basketball. Markelle Fultz may be ahead of him [on draft boards], but I believe Tatum’s more talented. He can guard multiple positions. He’s 6’8” and long. He can do more long-term than anyone in this draft.
“The hardest part is you’re not drafting for now—you’re drafting for later. And how good is Jayson going to be in three or four years? I think he’s going to be kιck-аss good.”
He’s built for basketball. Markelle Fultz may be ahead of him [on draft boards], but I believe Tatum’s more talented. — ESPN analyst Jay Bilas
NBA scouts and executives may not all agree that Tatum is the most talented prоspect in this stacked draft. Many will sаy Fultz. Others will sаy UCLA’s Lonzo Ball or Kansas’ Josh Jackson. But you’ll be hard-pressed to find an NBA executive who doesn’t see Tatum as a prototypical NBA body with a prototypical NBA mind.
“Tatum’s a 6’9″ point guard, point forward, whatever you want to call it,” says one Eastern Conference executive. “He’s got the ability to run an offense and create plays for others. He’s just a very cerebral player.”
In the new positionless NBA, Tatum fits. He’s got the ball-handling skills to bring the ball up the court. He’s a good outside shooter with potential to improve. He’s a natural 3, but scouts also see him as having the frame of a 4—a skilled 4-man who can space the floor but also hold his own defensively. NBA talent evaluators see a long, wiry player with a great first step and excellent оffensive fundamentals.
One Western Conference executive compares him to Nicolas Batum. Other comparisons tossed out have been Harrison Barnes, Rudy Gаy or Allan Houston, though his potential is a tick higher than all four of those players. A different Eastern Conference executive compares him to Ron Artest.
“But Ron Artest when he was really good—more that than a franchise-caliber piece. He’s a complementary very good player on a good team, but he doesn’t carry a bad team.”
There they are again, saying what he can’t be.